Meredith Music Festival

A Small Publication & Poster

  1. Meredith Festival has been a beloved event for decades. It began in the 1980s when a group of music lovers came together to create a festival that truly celebrated music. From the start, the festival was designed to be a relaxed, inclusive, and mature experience for everyone to enjoy.

     

    I set out to create a festival guide that captures the essence of Meredith, highlighting the best parts of the event while presenting information in a fun and easy-to-read way. The booklet is short and sweet, featuring playful gradients and noise textures to reflect the festival’s vibrant and laid-back spirit.

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Considerations

01

Wellness coaching is not a substitute for therapy or medical treatment. If you are experiencing mental health challenges, please seek professional help.

02

Virtual coaching sessions require a stable internet connection and a suitable environment for video conferencing.

03

I aimed to develop a new design approach by experimenting with concepts I wouldn’t normally choose. This allowed me to better tailor my work to the festival’s audience and enhance my adaptability for future clients.

Meredith Music Festival

A Small Publication & Poster

plant
plant
plant
plant
plant
plant
plant

Meredith Festival has been a beloved event for decades. It began in the 1980s when a group of music lovers came together to create a festival that truly celebrated music. From the start, the festival was designed to be a relaxed, inclusive, and mature experience for everyone to enjoy.

 

I set out to create a festival guide that captures the essence of Meredith, highlighting the best parts of the event while presenting information in a fun and easy-to-read way. The booklet is short and sweet, featuring playful gradients and noise textures to reflect the festival’s vibrant and laid-back spirit.

plant

Considerations:

  1. 01

    Showcasing the overall aesthetic of the brand was vital. Meredith is known as a grungy, alternative festival, so it was essential to create a fun and engaging guide that would capture the attention of its audience and reflect their unique aesthetic.

    02

    The use of cohesive materials and pattern-making was essential across both mediums , the booklet and the poster. These designs needed to be closely connected, allowing consumers to clearly see the visual and conceptual link between them.

    03

    I aimed to develop a new design approach by experimenting with concepts I wouldn’t normally choose. This allowed me to better tailor my work to the festival’s audience and enhance my adaptability for future clients.

Meredith Music Festival

A Small Publication & Poster

  1. Meredith Festival has been a beloved event for decades. It began in the 1980s when a group of music lovers came together to create a festival that truly celebrated music. From the start, the festival was designed to be a relaxed, inclusive, and mature experience for everyone to enjoy.

     

    I set out to create a festival guide that captures the essence of Meredith, highlighting the best parts of the event while presenting information in a fun and easy-to-read way. The booklet is short and sweet, featuring playful gradients and noise textures to reflect the festival’s vibrant and laid-back spirit.

  2. plant
  3. plant
    plant
    plant
  4. plant
    plant
    plant
  5. plant
    plant
    plant
  6. plant
    plant

Considerations:

  1. 01

    Showcasing the overall aesthetic of the brand was vital. Meredith is known as a grungy, alternative festival, so it was essential to create a fun and engaging guide that would capture the attention of its audience and reflect their unique aesthetic.

    02

    The use of cohesive materials and pattern-making was essential across both mediums , the booklet and the poster. These designs needed to be closely connected, allowing consumers to clearly see the visual and conceptual link between them.

    03

    I aimed to develop a new design approach by experimenting with concepts I wouldn’t normally choose. This allowed me to better tailor my work to the festival’s audience and enhance my adaptability for future clients.